About Us

Our Approach

Storytelling Marketing and Consulting began its operations in 2017 as a boutique marketing firm initially offering social media marketing and advertising services, web design and content management services, and consulting for businesses that needed a solution to their digital needs.

The firm got its start from other small business owners approaching founder, Jeannette Magaro, about her talents.

With organic reach declining, digital marketing services in the areas of YouTube, Google, Facebook, and Instagram were added.

It soon became evident that there was a need for businesses in Central PA to outsource their Public Relations services. This was a great expansion of services allowing small businesses to reap the benefits of press releases, positioning, and booking speaking engagements and opportunities for awards.

The firm prides itself on taking a customized approach and does not offer cookie-cutter solutions since every business and its needs are different. SMC evaluates the needs, suggests strategic solutions, executes implementation, and communicates with our clients the results and reassesses continued needs. We add value to our services by making business connections and referrals. It’s imperative that we have a good relationship with our clients so that we can make the best recommendations to achieve their business goals.


Jeannette Magaro is the Founder of Storytelling Marketing and Consulting (SMC), a PR, marketing, and digital media firm specializing in brand storytelling located in Lower Allen Twp.

Magaro has given herself the title of 21st Century Storyteller, telling powerful stories by customizing services to clients that include media pitching, content and social media management, and digital ads management.

The firm represents both businesses to business and business to consumer clients. Clients include entertainment, amusement parks, restaurants, medical practices, financial and business consulting firms, manufacturing plants, and travel agencies.

Magaro began her career creating websites 20 years ago and holds a Communications Degree and a Certification in Web Design from Penn State Harrisburg. She has experience in being a small business owner for over 15 years prior to opening Storytelling Marketing and Consulting as well as working for a Fortune 500 Company for ten years.

She’s passionate about providing strategic solutions to her clients, crafting custom communications, and is still in awe of the fact that her work in creating and updating websites is available in an instant for the world to see. “That never gets old. I’m still like wow – I made that and gifted it for the entire world to enjoy!”

Magaro is the Founder of Autism in Classrooms, a non-profit dedicated to raising tolerance in the classroom setting by donating the book “My Life with Gary” co-written by Magaro and her ten-year-old son that is on the spectrum.